BLUE JEAN BALLS: NEXT BIG TREND FOR GEN XERS?

BLUE JEAN BALLS: NEXT BIG TREND FOR GEN XERS?

SAN FRANCISCO (Wireless Flash) -- A magazine mogul in San Francisco hopes to create a new nightlife craze with an event he's dubbed "The Blue Jeans Ball." Ali Ghanbarian, who publishes a nightlife magazine called "SOMA," claims there are too many stuffy, boring, black-tie parties these days, so he plans on holding balls where everyone must wear denim jeans. The balls will feature blue jeans fashion shows, blue jean tablecloths and even balloons that resemble blue jeans. Ali's fascination with blue jeans will be put to the test next week when the very first Blue Jeans Ball will be hold in San Francisco. If all goes well, he says he hopes to hold similar events in New York and Los Angeles later this year.