COLOR FORECASTERS PAINT A RED, WHITE AND BLUE FUTURE

COLOR FORECASTERS PAINT A RED, WHITE AND BLUE FUTURE



ALEXANDRIA, Va. (Wireless Flash) – America’s sudden patriotic fervor may affect the color of your placemats – but not your refrigerator. That’s the red, white and blue forecast from the Color Marketing Group, an organization of design professionals that forecasts which hues will be popular in consumer products each season. Color expert Jay de Sibour says the September 11 attack will have a short term effect on sales of red, white and blue merchandise which should last until summer of next year. He says most consumers will express their patriotism by purchasing lower- ticket items like placemats, clothing and sporting goods – not high cost items like cars. As de Sibour puts it: “I don’t think too many people are going buy a red, white and blue fridge.”

Wed 09-26-01